{"id":17211,"date":"2025-06-27T13:41:25","date_gmt":"2025-06-27T17:41:25","guid":{"rendered":"https:\/\/cashortrade.org\/about\/\/?p=17211"},"modified":"2025-07-07T16:47:34","modified_gmt":"2025-07-07T20:47:34","slug":"niva2025-recap","status":"publish","type":"post","link":"https:\/\/cashortrade.org\/about\/blog\/niva2025-recap\/","title":{"rendered":"CashorTrade Takes Stage at NIVA25! Building a Future of Fair, Fan-First Ticketing"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"17211\" class=\"elementor elementor-17211\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-53f123fa e-flex e-con-boxed e-con e-parent\" data-id=\"53f123fa\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ee2e5b8 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"ee2e5b8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#claim\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Claim your Page<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c8c17e5 elementor-widget elementor-widget-image\" data-id=\"c8c17e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"532\" src=\"https:\/\/cashortrade.org\/about\/wp-content\/uploads\/2025\/06\/niva-brando-dk1080-1024x681.png\" class=\"attachment-large size-large wp-image-17260\" alt=\"Brando CashorTrade NIVA\" srcset=\"https:\/\/cashortrade.org\/about\/wp-content\/uploads\/2025\/06\/niva-brando-dk1080-1024x681.png 1024w, https:\/\/cashortrade.org\/about\/wp-content\/uploads\/2025\/06\/niva-brando-dk1080-300x199.png 300w, https:\/\/cashortrade.org\/about\/wp-content\/uploads\/2025\/06\/niva-brando-dk1080-768x511.png 768w, https:\/\/cashortrade.org\/about\/wp-content\/uploads\/2025\/06\/niva-brando-dk1080.png 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Brando CEO co-founder CashorTrade<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b4ba576 elementor-widget elementor-widget-text-editor\" data-id=\"3b4ba576\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>This week, CashorTrade had the honor of attending the fourth annual <strong>NIVA (National Independent Venue Association) Conference<\/strong> in Milwaukee\u2014an impactful gathering that brought together the heart of the independent live entertainment community.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9873e51 elementor-widget elementor-widget-text-editor\" data-id=\"9873e51\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>From venues and promoters to primary ticketers and technology innovators, thousands came together to explore the future of live events. We were proud to host a powerful<strong>\u00a0Ticketing Networking Session at the conference<\/strong>, where our co-founders, <strong>Dusty and Brando<\/strong>, introduced CashorTrade and the <strong>Face Value Movement<\/strong> in a heartfelt speech that resonated throughout the hall.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a46da1c elementor-widget elementor-widget-image\" data-id=\"a46da1c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"535\" src=\"https:\/\/cashortrade.org\/about\/wp-content\/uploads\/2025\/06\/niva-jason-1024x685.png\" class=\"attachment-large size-large wp-image-17267\" alt=\"NIVA 2025\" srcset=\"https:\/\/cashortrade.org\/about\/wp-content\/uploads\/2025\/06\/niva-jason-1024x685.png 1024w, https:\/\/cashortrade.org\/about\/wp-content\/uploads\/2025\/06\/niva-jason-300x201.png 300w, https:\/\/cashortrade.org\/about\/wp-content\/uploads\/2025\/06\/niva-jason-768x513.png 768w, https:\/\/cashortrade.org\/about\/wp-content\/uploads\/2025\/06\/niva-jason.png 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1edb72f elementor-widget elementor-widget-text-editor\" data-id=\"1edb72f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Some of our <strong>30-person team<\/strong> also joined in, actively engaging with leaders across the industry\u2014building relationships, sharing ideas, and strengthening our shared commitment to a ticketing system that respects fans and supports independent venues.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-497673e elementor-widget elementor-widget-image\" data-id=\"497673e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"777\" src=\"https:\/\/cashortrade.org\/about\/wp-content\/uploads\/2025\/06\/niva-floor-1080-1024x994.png\" class=\"attachment-large size-large wp-image-17218\" alt=\"NIVA 2025\" srcset=\"https:\/\/cashortrade.org\/about\/wp-content\/uploads\/2025\/06\/niva-floor-1080-1024x994.png 1024w, https:\/\/cashortrade.org\/about\/wp-content\/uploads\/2025\/06\/niva-floor-1080-300x291.png 300w, https:\/\/cashortrade.org\/about\/wp-content\/uploads\/2025\/06\/niva-floor-1080-768x745.png 768w, https:\/\/cashortrade.org\/about\/wp-content\/uploads\/2025\/06\/niva-floor-1080.png 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61986fc elementor-widget elementor-widget-text-editor\" data-id=\"61986fc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>As the conversation around ticketing evolves, one thing is clear: <strong>fans deserve better<\/strong>. Predatory secondary markets have driven up prices, increased no-shows, and hurt the very artists, venues, and communities that make live entertainment so special. CashorTrade is committed to partnering with venues and primary ticketing companies to change this narrative.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c86a9df elementor-widget elementor-widget-image\" data-id=\"c86a9df\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"493\" src=\"https:\/\/cashortrade.org\/about\/wp-content\/uploads\/2025\/06\/niva-duststeph-1024x631.png\" class=\"attachment-large size-large wp-image-17253\" alt=\"Dusty Niva\" srcset=\"https:\/\/cashortrade.org\/about\/wp-content\/uploads\/2025\/06\/niva-duststeph-1024x631.png 1024w, https:\/\/cashortrade.org\/about\/wp-content\/uploads\/2025\/06\/niva-duststeph-300x185.png 300w, https:\/\/cashortrade.org\/about\/wp-content\/uploads\/2025\/06\/niva-duststeph-768x473.png 768w, https:\/\/cashortrade.org\/about\/wp-content\/uploads\/2025\/06\/niva-duststeph.png 1169w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Dusty CashorTrade &amp; Stephen Parker Executive Director NIVA<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b0eb1d9 elementor-widget elementor-widget-text-editor\" data-id=\"b0eb1d9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Throughout the week, we heard from industry leaders at Meta, YouTube Music, Jambase, Eventbrite, Wasserman, Riot Fest, Bandsintown, Billboard, and Summerfest. The collective energy was unmistakable\u2014everyone is ready to innovate, collaborate, and build more transparent ticketing solutions.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b87c2e2 elementor-widget elementor-widget-image\" data-id=\"b87c2e2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"709\" src=\"https:\/\/cashortrade.org\/about\/wp-content\/uploads\/2025\/06\/niva-legislation-1024x908.png\" class=\"attachment-large size-large wp-image-17230\" alt=\"niva\" srcset=\"https:\/\/cashortrade.org\/about\/wp-content\/uploads\/2025\/06\/niva-legislation-1024x908.png 1024w, https:\/\/cashortrade.org\/about\/wp-content\/uploads\/2025\/06\/niva-legislation-300x266.png 300w, https:\/\/cashortrade.org\/about\/wp-content\/uploads\/2025\/06\/niva-legislation-768x681.png 768w, https:\/\/cashortrade.org\/about\/wp-content\/uploads\/2025\/06\/niva-legislation.png 1364w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3e54afe elementor-widget elementor-widget-text-editor\" data-id=\"3e54afe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Why Partner With CashorTrade?<\/h2><ul><li><strong>Eliminate chargebacks and box office friction<\/strong> by offering safe verified resale.<\/li><li><strong>Decrease no-show rates<\/strong> through face value fan exchanges and trade.<\/li><li><strong>Fill venues with passionate communities<\/strong> who market to their friends and return year after year.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f1bbbdb elementor-widget elementor-widget-image\" data-id=\"f1bbbdb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/cashortrade.org\/about\/wp-content\/uploads\/2025\/06\/niva-team-1080-1024x1024.png\" class=\"attachment-large size-large wp-image-17217\" alt=\"CashorTrade - NIVA 2025\" srcset=\"https:\/\/cashortrade.org\/about\/wp-content\/uploads\/2025\/06\/niva-team-1080-1024x1024.png 1024w, https:\/\/cashortrade.org\/about\/wp-content\/uploads\/2025\/06\/niva-team-1080-300x300.png 300w, https:\/\/cashortrade.org\/about\/wp-content\/uploads\/2025\/06\/niva-team-1080-150x150.png 150w, https:\/\/cashortrade.org\/about\/wp-content\/uploads\/2025\/06\/niva-team-1080-768x768.png 768w, https:\/\/cashortrade.org\/about\/wp-content\/uploads\/2025\/06\/niva-team-1080.png 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7a1ae85 elementor-widget elementor-widget-text-editor\" data-id=\"7a1ae85\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"claim\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"63\" data-end=\"329\">We left Milwaukee inspired by the conversations, partnerships, and shared vision for fairer ticketing. Thank you to NIVA and we\u2019re excited to keep the momentum going and expand the Face Value Movement.<\/p>\n<p data-start=\"331\" data-end=\"454\" data-is-last-node=\"\" data-is-only-node=\"\">If you\u2019re ready to bring safe, face value resale to your venue or platform, <strong data-start=\"407\" data-end=\"454\" data-is-last-node=\"\">we\u2019d love to connect\u2014let\u2019s #EmbraceTheFace.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b925e9d elementor-widget__width-initial elementor-button-align-stretch elementor-widget elementor-widget-form\" data-id=\"b925e9d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;step_next_label&quot;:&quot;Next&quot;,&quot;step_previous_label&quot;:&quot;Previous&quot;,&quot;button_width&quot;:&quot;100&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}\" data-widget_type=\"form.default\">\n\t\t\t\t<div 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required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-recaptcha elementor-field-group elementor-column elementor-field-group-field_c58a3a2 elementor-col-100\">\n\t\t\t\t\t<div class=\"elementor-field\" id=\"form-field-field_c58a3a2\"><div class=\"elementor-g-recaptcha\" data-sitekey=\"6Lf7PQ8rAAAAAHFmlW-KsGWiePHLc8a5crTWHnb3\" data-type=\"v2_checkbox\" data-theme=\"light\" data-size=\"normal\"><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-group elementor-column elementor-field-type-submit elementor-col-100 e-form__buttons\">\n\t\t\t\t\t<button class=\"elementor-button elementor-size-sm\" type=\"submit\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Send<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/form>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Claim your Page Brando CEO co-founder CashorTrade This week, CashorTrade had the honor of attending the fourth annual NIVA (National Independent Venue Association) Conference in Milwaukee\u2014an impactful gathering that brought together the heart of the independent live entertainment community. From venues and promoters to primary ticketers and technology innovators, thousands came together to explore the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":17213,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[20],"tags":[],"class_list":["post-17211","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>CashorTrade Takes Center Stage at NIVA25!<\/title>\n<meta name=\"description\" content=\"CashorTrade introduces the Face Value Movement to industry leaders at NIVA2025 in Milwaukee\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cashortrade.org\/about\/blog\/niva2025-recap\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CashorTrade Takes Stage at NIVA25! 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