{"id":17211,"date":"2025-06-27T13:41:25","date_gmt":"2025-06-27T17:41:25","guid":{"rendered":"https:\/\/cashortrade.org\/about\/\/?p=17211"},"modified":"2025-07-07T16:47:34","modified_gmt":"2025-07-07T20:47:34","slug":"niva2025-recap","status":"publish","type":"post","link":"https:\/\/cashortrade.org\/about\/blog\/niva2025-recap\/","title":{"rendered":"CashorTrade Takes Stage at NIVA25! Building a Future of Fair, Fan-First Ticketing"},"content":{"rendered":"


\n\t\t\t\t\t\t\t\t\tClaim your Page
\n\t\t\t\t\t<\/a><\/p>\n

\n\t\t\t\t\t\t\t\t\t\t\"Brando
Brando CEO co-founder CashorTrade<\/figcaption><\/figure>\n

This week, CashorTrade had the honor of attending the fourth annual NIVA (National Independent Venue Association) Conference<\/strong> in Milwaukee\u2014an impactful gathering that brought together the heart of the independent live entertainment community.<\/p>\n

From venues and promoters to primary ticketers and technology innovators, thousands came together to explore the future of live events. We were proud to host a powerful\u00a0Ticketing Networking Session at the conference<\/strong>, where our co-founders, Dusty and Brando<\/strong>, introduced CashorTrade and the Face Value Movement<\/strong> in a heartfelt speech that resonated throughout the hall.<\/p>\n

\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"NIVA\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n

Some of our 30-person team<\/strong> also joined in, actively engaging with leaders across the industry\u2014building relationships, sharing ideas, and strengthening our shared commitment to a ticketing system that respects fans and supports independent venues.<\/p>\n

\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"NIVA\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n

As the conversation around ticketing evolves, one thing is clear: fans deserve better<\/strong>. Predatory secondary markets have driven up prices, increased no-shows, and hurt the very artists, venues, and communities that make live entertainment so special. CashorTrade is committed to partnering with venues and primary ticketing companies to change this narrative.<\/p>\n

\n\t\t\t\t\t\t\t\t\t\t\"Dusty
Dusty CashorTrade & Stephen Parker Executive Director NIVA<\/figcaption><\/figure>\n

Throughout the week, we heard from industry leaders at Meta, YouTube Music, Jambase, Eventbrite, Wasserman, Riot Fest, Bandsintown, Billboard, and Summerfest. The collective energy was unmistakable\u2014everyone is ready to innovate, collaborate, and build more transparent ticketing solutions.<\/p>\n

\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"niva\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n

Why Partner With CashorTrade?<\/h2>\n
    \n
  • Eliminate chargebacks and box office friction<\/strong> by offering safe verified resale.<\/li>\n
  • Decrease no-show rates<\/strong> through face value fan exchanges and trade.<\/li>\n
  • Fill venues with passionate communities<\/strong> who market to their friends and return year after year.<\/li>\n<\/ul>\n

    \t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"CashorTrade\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n

    We left Milwaukee inspired by the conversations, partnerships, and shared vision for fairer ticketing. Thank you to NIVA and we\u2019re excited to keep the momentum going and expand the Face Value Movement.<\/p>\n

    If you\u2019re ready to bring safe, face value resale to your venue or platform, we\u2019d love to connect\u2014let\u2019s #EmbraceTheFace.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

    Claim your Page Brando CEO co-founder CashorTrade This week, CashorTrade had the honor of attending the fourth annual NIVA (National Independent Venue Association) Conference in Milwaukee\u2014an impactful gathering that brought together the heart of the independent live entertainment community. From venues and promoters to primary ticketers and technology innovators, thousands came together to explore the […]<\/p>\n","protected":false},"author":1,"featured_media":17213,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[20],"tags":[],"class_list":["post-17211","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"\nCashorTrade Takes Center Stage at NIVA25!<\/title>\n<meta name=\"description\" content=\"CashorTrade introduces the Face Value Movement to industry leaders at NIVA2025 in Milwaukee\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cashortrade.org\/about\/blog\/niva2025-recap\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CashorTrade Takes Stage at NIVA25! 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